Pay tm Provides Tomato Relief at Rs 70 per Kilogram in Delhi-NCR through ONDC Platform amidst Soaring Prices in India
Due to delayed monsoons, heavy rains, reduced supply, and other factors, the price of tomatoes in India has experienced a significant surge. In several regions, including Delhi, the capital city, the price has skyrocketed up to Rs 150 per kilogram, reaching alarming Rs 200-Rs 250 per kilogram in some stores. To address the tomato crisis, the Open Network for Digital Commerce (ONDC) and Paytm have joined forces to provide relief to buyers.
Paytm E-commerce Private Limited has announced the sale of tomatoes at Rs 70 per kilogram through the National Cooperative Consumers Federation of India (NCCF) for users in Delhi-NCR on Paytm ONDC. Under this initiative, users can purchase a maximum of two kilograms of tomatoes at Rs 140 per week, with free delivery. The company anticipates that tomato prices may further decrease following the directions from NCCF.This move is expected to benefit many users, especially considering that retail prices of tomatoes in some cities have crossed Rs 200 per kilogram. A spokesperson from Paytm E-Commerce Private Limited emphasized that this collaboration between NCCF and ONDC will enable users in Delhi NCR to easily access tomatoes at affordable prices.
To order tomatoes on Paytm ONDC, users can follow these steps on the Paytm app:
Open the Paytm app.
Type “ONDC” in the search bar and tap on the “ONDC Food” result.
On the ONDC Food page, select “Tomatoes from NCCF“.
Choose the desired quantity of tomatoes for the order.
Provide the delivery address.
Select the preferred payment method and complete the order.
However, users must be aware that when placing an order, they can only buy two kilograms of tomatoes at Rs 140 per week with free delivery through ONDC on the Paytm app. The company also indicates that tomato prices may decrease further based on directions from NCCF.
Notably, the Open Network for Digital Commerce (ONDC) is a government-backed initiative established by the Government of India to democratize the existing e-commerce ecosystem in the country. Since its launch in Bengaluru, ONDC has expanded its presence to Delhi-NCR, Mumbai, Kolkata, Chennai, Kanchipuram, Hyderabad, Bagalkot, and Luck now. ONDC offers delivery of various categories, including Food & Beverage, Grocery, Home & Kitchen, Fashion, Electronics, Health & Wellness, and Beauty & Personal care.
